A transformation of Sprint’s promotion-heavy homepage into a more human, focused experience, driving a 22% increase in conversions and 169.3% increase in Black Friday conversions.
A next-generation video learning library for Campbell’s distributor portal, leveraging e-learning best practices and AI-powered content discovery features to create a seamless training experience for independent operators.
UX strategy and creative direction for ~75 responsive wireframes across global, U.S., and regional experiences in France, Germany, Japan, Latin America, and the UK.